Enhancing Moji Café's Brand Through Strategic Design & Small Talk Engagement
In the heart of Moji Café's brand revitalization was a vision to intertwine the art of small talks with a visually cohesive and engaging social media presence. Recognizing the café's foundation on the intimate, cozy moments that coffee conversations spark, our design strategy aimed to reflect this warmth and connectivity, not just in content but through every visual element, guided by the unique shapes of Moji Café's logo and a vibrant green color palette.
Challenge
Moji Café wanted their social media to be an extension of their café's atmosphere — a digital space where the comfort and engagement of small talks are felt through the screen. The challenge lay in visually capturing the essence of these interactions and the café’s identity in a way that resonates with and attracts the digital audience.
